Friday, August 12, 2016
Like it or not, it’s here and it’s real! Are you mobile responsive?
On April 21, 2015 Google expanded its use of mobile-friendliness as a ranking signal in its searches. This change has affected mobile searches in all languages worldwide and will have a significant impact in Google Search results for websites that are not mobile friendly or responsive.
Google’s search chief Amit Singhal said for the first time last year more Google searches were completed on mobile devices than desktop computers.
What this means is any site without mobile-friendly qualities or mobile responsiveness will dramatically drop in the ranking in mobile searches and minimally-optimized sites will experience negative fluctuations.
With these changes last year Google has made a statement that they want to provide the best online experience for their users and since over ½ of their users are using mobile devices they will not recognize any site that is not mobile-friendly or mobile responsive.
Google is the largest search engine in the world and if your website is not mobile responsive you could be missing out on business.
DDS Web Design